Dowx XLA — Branding, Identity, Campaign, Webdesign
Art Direction, Design

In need of renovation in their communications, the client approached Syrup who got in charge of relauching the brand. New campaign, new websites, identity, placing it in a premium segment. A whole house cleaning with some interesting results.

The campaign was shot by: Henrik Halvarsson.

http://www.dowxla.com/campaign/

 

Magazine ad, shirting  

Magazine ad, jeans  

Online campaign website Designed by: Adriel Nunes

Online campaign website Designed by: Adriel Nunes

Online campaign website Designed by: Adriel Nunes

Online campaign website Designed by: Adriel Nunes

Online campaign website Designed by: Adriel Nunes

Bread&Butter concept  

Bread&Butter concept  

Bread&Butter concept  

Identity  

Identity  

Identity concept, logo  

Identity concept, business card  

Identity concept, hangtag  

Identity concept, DVD/CD  

Identity concept, brand book  

Magazine co-branding ad